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Cross-Platform Social Media Ads
Client: Louisiana Baptist is a statewide association of over 1600 Louisiana Baptist churches.
Client ask: Drive clicks to their website using their creative content.
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My Task:
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Draw traffic back to their homepage using their specific images and maintaining key copy restrictions using Facebook, Twitter and Pinterest ads.
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Outcome:
Each month the ads averaged 650,000 impressions and 92,000 clicks to the client's event page. With a budget of $2,700 per month my ad buy was successful at getting the highest clicks for a low budget.
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